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Creative Direction is where vision meets execution. These services are designed for brands who want more than just visuals—they want intentional, story-driven direction that ensures every piece of content and every campaign feels cohesive, elevated, and impactful. With each service, you’ll receive a consulting call where we break down your goals, clarify your message, and create a tailored direction you can confidently bring to life.

Guiding your brand from chaos to clarity

CREATIVE DIRECTION SERVICES:

Shoot Day
Strategy

Your content is often the first impression clients have of your brand—let’s make sure it tells the right story. With Creative Direction for Content & Photoshoots, I’ll guide you through the entire process of planning and executing photoshoots or video shoots that align perfectly with your brand identity.

Campaign Creative Direction

Your campaigns deserve more than random flyers or last-minute posts—they a vibe, and a plan that creates anticipation, grabs attention, and moves people to take action. With Direction for Campaigns & Marketing, I’ll help you craft a cohesive campaign strategy that blends visuals, messaging, and timing into one seamless experience.

WHAT'S INCLUDED:

WHATS INCLUDED:

  • Consulting Call (1 hour): We’ll dive into your brand vision, goals, and audience to create a content direction that aligns with your identity.

  • Moodboard Creation: A visual guide outlining the aesthetic, color schemes, poses, wardrobe styling, props, and overall “feel” of your shoot.

  • Shot List & Content Plan: A detailed breakdown of the must-have photos/videos for your website, social media, marketing materials, and campaigns.

  • Styling & Wardrobe Guidance: Suggestions for outfits, accessories, and backdrops that reflect your brand’s tone.

  • Content Usage Strategy: Guidance on how to maximize your shoot content (repurposing for reels, ads, email, website, etc.).

 

Why This Matters:
So many entrepreneurs book shoots but walk away with beautiful images that don’t actually work for their business. With proper creative direction, every image has a purpose—whether it’s for sales pages, Instagram posts, media kits, or ad campaigns. You’ll leave not just with stunning visuals, but with assets that drive engagement, sales, and brand authority.

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HOURS OF OPERATION : TUES-FRI 10AM - 6PM  
CLOSED WEEKENDS, MONDAYS & HOLIDAYS

COPYRIGHT © 2025 Brand Therapy Co.

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